Closing the AI gap: How Beko turned AI ambition into reality

AI is everywhere, but many boards still struggle to turn ambition into real impact.

In this SIGNAL podcast episode, Beko Europe CEO Akın Garzanlı shares how he approaches AI at scale—and what leaders need to get right.

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SIGNAL Podcast

About the episode

In this episode of the SIGNAL podcast we welcome Akın Garzanlı, CEO of Beko Europe, one of the largest home appliances companies. Akın shares how he approaches AI in a global, asset-heavy business that puts connected devices into millions of homes.

We discuss the toughest leadership challenges that came with the rapid rise of AI, Beko’s AI-powered products, and the award-winning AI Infusion program that is changing how teams work.

If you’re a board member or executive wrestling with where AI truly adds value, how to govern it, and how to get your organization moving, this episode is for you.

Meet your speakers

Hear from experts

Akın Garzanlı
CEO, Beko Europe
Werner Heijstek
Podcast host & Senior Director IT Strategy, SIG

The SIGNAL podcast, powered by Software Improvement Group, is a monthly show where we turn complex IT topics into business clarity. Hosted by Werner Heijstek, Senior Director at Software Improvement Group.

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SIG complies with multiple ISO/IEC standards, including ISO/IEC 27001 and 17025, and has co-developed ISO/IEC 5338, the new global standard for AI lifecycle management.

SIG was founded in 2000 and has offices in New York, Copenhagen, Brussels, and Frankfurt, and is headquartered in Amsterdam. Sigrid®, together with expert software engineering consultants, and over 25 years of industry-leading research, positions SIG as the foremost authority on software portfolio governance.

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